Sneakers- Hunting in Japan Volume One discovered a fledgling member of the Japanese sneaker world. It is always good to find something new.
With a 2012 debut, Buddy is Japan’s new kid on the block in sneakers. Buddy’s line of sneakers features high quality suede in some neat colors, hand crafted and, in essence, signed by their artisan with an individual leather tag.
Buddy sneakers are fairly reasonably priced and really don’t offer specialities, you can play basketball, jog, walk or just relax in them. They don’t offer much in the jell filled, pump-up, velcro fastened world of the performance based athletic shoe, nor do they fit in the high end footwear category. Just wearable, comfortable and colorful enough to be fashionable sneakers.
The designs are simple, basic sneaker designs with no Velcro, or high tech innovations, just basic sneakers to, as the company says “Make feet happy.”
As a new brand, Buddy is a brand for sneaker collectors to watch. It could just turn out to be the next big thing. Two other sneaker brands we’ve looked at, Hender Scheme and visvim were once in this place.
And even if Buddy fails to make the cut, it’s usually not a loss for the collector. Well-made products, especially ones with a good gimmick such as the individualized tag, signing each sneaker, are pretty cool if they are not being made anymore. In other words, they acquire the exclusivity of a thousand dollar pair of sneakers without the high-ticket buy in. If you collect sneakers, Buddy is a pretty good deal right now, so have a look.